Recuplan closes shop with recovered wood: “We are now focusing on larger professional customers” (Mechelen)

Recuplan closes shop with recovered wood: “We are now focusing on larger professional customers” (Mechelen)
Recuplan closes shop with recovered wood: “We are now focusing on larger professional customers” (Mechelen)
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Linne Bastiaensen in the Recuplan studio. — © Dirk Vertommen

Mechelen

The Mechelen organization Recuplan, which processes wood surpluses into reusable wood, is changing the rifle. The store on Battelsesteenweg will close its doors in June, so that the organization can fully focus on supplying professional customers.

In the autumn of 2022, Recuplan’s studio opened on Battelsesteenweg in Mechelen. The organization rescues wood surpluses from the container or the chopper and gives them a second life as a perfectly usable building material. But after more than a year and a half, the physical store will close its doors in a few weeks. Sales to private individuals and small self-employed persons are still difficult to achieve.

“Up until now we have focused on two target groups,” says founder Linne Bastiaensen. “Private individuals and self-employed people on the one hand, and large professional customers on the other. We have kept the store open with a lot of passion and desire, but it takes a lot of time. Recently we were only open one day a week, but we notice that it still does not generate enough revenue. That is why we are saying goodbye to it for the time being.”

This way, Recuplan can fully focus on the B2B market. “We were able to save a lot of wood, but we did not always have a suitable buyer for it. This resulted in a large dead stock. We want to change that now,” he said. “The objective of saving residual wood from the container will not change, but we will now immediately start looking for a suitable customer who can use the wood as a new raw material.”

A lot of demand

In this way, Recuplan wants to act as a broker between suppliers and buyers of residual wood. The wood is also still treated and processed in the studio. “Because we notice that there is still a lot of demand for residual wood,” says Bastiaensen. “Also with private individuals. That is why we would like to open a physical store again in the long term, but on a smaller scale and as soon as we are ready again.”

The store will close its doors in June. That is why a grand closing weekend will take place at the end of May. “We want to say goodbye to this first chapter in Recuplan’s history in a beautiful way. That is why we are working towards a sale and invite all customers and partners to thank them and explain our new way of working.”

The article is in Dutch

Belgium

Tags: Recuplan closes shop recovered wood focusing larger professional customers Mechelen

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