Successful beauty entrepreneur steps into women’s cycling

Successful beauty entrepreneur steps into women’s cycling
Successful beauty entrepreneur steps into women’s cycling

Beauty entrepreneur Caroline Rigo (Rigorgeous) enters women’s cycling with her natural cosmetics line Cent Pur Cent. The Ceuster Bonache Cycling Team of Laura Verdonschot and Ellen Vanloy, among others, are now wearing the pink jerseys with her logo on it.

Even cyclists who struggle through the mud need good facial care afterwards. With that in mind, Caroline Rigo and De Ceuster Bonache enter into a collaboration. “Most mascaras run, but this natural one does not. Who knows, he may give an extra percentage in the new season,” says Laura Verdonschot with a wink.

Cent Pur Cent is the first Belgian natural make-up brand to make an appearance in women’s cycling with the team. Active women in cycling need healthy facial care. “You don’t want to know what you’re going to get in during a mudcross and what’s going to end up on your face. They say that mud baths are healthy for your skin, but that also means that you have to take good care of your face,” says Laura Verdonschot.

The article is in Dutch

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