Apple offers some 3D films for Vision Pro in a test version of the Apple TV app – Image and sound – News

That’s exactly right, and I expect that VR films will not become popular quickly with current technology.
After all, watching a movie is also a social activity (don’t worry that there are activities that are more social, Bennink is really aware of that)

But I don’t see myself sitting on the couch with friends wearing a headset, for many people 3D glasses were already a step too far. Let alone a complete headset…

For me personally, I would of course find it very cool, but films have to offer a story where sometimes details are important. If I spend the entire film staring at the ground, the filmmaker will not achieve what he wants to achieve.
Production costs will also become quite expensive, because a lot more padding will suddenly have to be devised and made. Those extra costs are completely out of proportion to what this will yield.

I don’t see VR for films becoming popular until we invent projectors that can actually bend an environment virtually around us, which could be a difficult feat from a physics perspective. (Unless we invent black holes at living room level )